Memory supplement from jellyfish doesn't work, FTC says

You've probably seen the ads for Prevagen, the memory-boosting supplement that's been scientifically proven to work.

The TV commercial says: “Can a protein originally found in a jellyfish improve your memory? Our scientists say yes. Researchers have discovered a protein that actually supports healthier brain function.”

The Federal Trade Commission and the New York Attorney General have charged Quincy Bioscience, the company that manufactures Prevagen, with making false and unsustainable claims.

Laura Smith is with the consumer group Truth in Advertising. They first raised warning flags about Prevagen more than a year ago.

“They don't have the appropriate scientific backup to make those claims, so people with memory issues, many of whom are elderly and a vulnerable population is being led to believe that if they pop this pill, their memory will improve,” Smith said.

Quincy Bioscience challenges the deceptive advertising accusations and promises to fight the charges. The company says its tests show the product works. The FTC says the company's one clinical trial failed to show any benefit.

More Info: Jellyfish Memory Supplement Prevagen Is a Hoax, FTC Says

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